Adzymic helps brands and agencies simplify their creative management process and improve their display advertising performance. Its next generation Dynamic Creative Management Platform transforms display advertising into dynamic content advertising and performance marketing engine. Adzymic's proprietary Smart Tag technology allows generation, optimisation and personalisation of ads at scale, based on machine learning and 1st party data.
Adzymic is built to achieve the following:
1. Improve Audience Experience - Turn standard display banners into highly engaging, personalised, dynamic content ads.
2. Increase Campaign Efficiency - Short turn-around time to create dynamic content ads through our Adzymic platform
3. Drive Performance - Ability to optimize the ads in real-time and on demand
4. Promote Open and Transparency - Flexibility in integrating with Ad Servers and major Demand-Side-Platforms (DSPs)