Director, Digital Solution Readiness
McDonald's

An accomplished marketer, Josephine has been spearheading digital strategy and operational excellence with proven commercial impact across the Asia Pacific region for more  than 20 years.

She is currently focused on driving digital solution readiness across the international markets at McDonald's with Global Technology, and previously led global digital media acceleration and activation to deliver personalized consumer connections and digital product marketing for McDelivery with the McDonald's owned ordering platforms.

Prior to McDonald's, Josephine headed up eCommerce/Digital at MediaCom APAC, and managed digital transformation and marketing in North Asia for CBS Interactive and a travel ecommerce startup.

Outside of work, Josephine is an aspiring potter who aims to create utilitarian pieces of ceramic art.

Judging panel

Kok Jong Ng

adcloud specialist
Adobe

Silas Lewis-Meilus

head of media, apac
GSK Consumer Health

Grant Baxter

head of brand strategy, apac
Twitter

Vivian Yeung

managing director
MediaCom Singapore

NIRAJ NAGPAL

director of business development, apac
IPONWEB

James Sampson

regional head, partnerships & strategy
GrabAds at Grab

john williams

vice president advertising sales, singapore, south & south east asia
BBC Global News Ltd

Klara Krok

head of business and distribution
Dentsu X

Phil Townend

chief commercial officer, apac
Unruly

Chris Mooney

head of apac, dynamix
Jellyfish

Neha Mathur

head of growth, asia
ClassPass

Ranji David

director, apac – marketing services
World Federation of Advertisers

Rohit Dadwal

managing director, asia pacific
Mobile Marketing Association

Avery Akkineni

vice president
VaynerMedia

Josephine Tan

Director, Digital Solution Readiness
McDonald's

Pippa Berlocher

managing director
DWA, A Merkle Company

Michel De Rijk

ceo, apac
S4Capital

Sanchit Sanga

general partner & independent digital advisor
Quorev

Vincent Niou

head of programmatic, apac
Essence

Jennifer Chase

vice president, digital sales, solutions & operations
Mediacorp

Tejas Apte

global media director
Unilever

Krishnan Menon

chief client officer, apac
Wunderman

John Matthews

director of customer acquisition
Kayo Sports

Diogo Andrade

automation lead, sea, hk & tw
Spotify

Hari Shankar

chief executive officer
Singapore Media Exchange